The ASC Blog

The difference between business finance and Business Finance

Published 04/12/2014 12:21:25

There’s an old riddle. You have to choose between two politicians and vote one into office. Candidate A sleeps until midday most days, is a heavy drinker, and was kicked out of office twice. Candidate B served in the military; he doesn’t smoke and is a vegetarian.

So who do you choose?

Most of you would choose candidate B, and based on the way the information was presented to you, that would appear to be the sound choice.

What if I now told you that candidate A was Winston Churchill, and candidate B was Adolf Hitler? Now that you have the complete picture, would you change your mind?

So what point are we trying to make? Presentation is important. If you need to make a decision, you are heavily influenced by the way the information is put in front of you. And it is the same thing with business finance – the way your application for finance is presented to the lenders is the key to them understanding and interpreting your application, which is why we at ASC Finance for Business ensure we understand your requirements and can present your application to our lenders in the best possible way.

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Why ASC?

You already know that arranging business finance can be a tricky experience.

We appreciate that your time is precious. With our extensive knowledge of business finance available in today’s SME market we can approach the lending institutions that are right for your business finance needs. You will be saved from the frustration of endless form filling, repeated conversations with numerous lenders, and save you from having to provide each different lender stacks and stacks of information.

Our job is to remove the ever increasing number of hurdles that are put in your path, by arranging business finance or commercial finance for you in a time-saving and more efficient manner.

ASC have been established for over forty years and we have experienced more recessions and ups and downs in the economy then we care to remember. Due to our clear focus on independent businesses and entrepreneurs we have developed a track record which is envied by our competitors. You will deal directly with an experienced Director who has a strong commercial background and real experience enabling him or her to find the business finance which is just right for your business.

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